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January 29, 2019

Julia Faller: Benedetta

 

Julia Faller lives in Sonoma County, California, and is the founder and formulator of Benedetta Farm-Sourced® Holistic Skin Care. Her expertise in the fields of medical aromatherapy, botanical chemistry, homeopathy, quantum physics, and nutrition, to name a few, along with her practice as a licensed esthetician led her to create nourishing skin care formulations that are entirely composed of plants and botanicals. Read on to find out more about her brand:

Can you tell us a bit more about yourself and why you started Benedetta?

I created Benedetta more than 20 years ago out of a need for a truly holistic, energetic, 100% botanical line, not realized in the marketplace.  I set out to create formulas and a system of use that made sense. The introduction of water saturation and Organic & Biodynamic nutrition’s sole purpose is to feed the skin, just as we feed our bodies with alive, bioavailable foods.

Moreover, each formula takes into account the symbiotic resonance between the botanical synergies and our largest organ’s ability to receive. Its complex yet simple- I never intended to become another company that produced items that targeted an allopathic symptomatic need. I look at the skin’s anatomy and histology to discover what works holistically and I go from there.

Our bodies reject all that is unnatural, maybe not immediately but eventually.  Not just parabens and other petrochemicals which are obvious, but also processed pharmaceutical vitamins and minerals and over-processed plant substances that have lost vitality.

Who is your target customer?

Our target customer is typically one that lives a clean lifestyle and is always being educated to that end.  We appeal to the educated consumer that is very discerning about what goes in and on their body. Benedetta walks the talk and is not just another company trying to sell folks something they really don’t need.

What differentiates your products from other skincare brands?

I spent years formulating for the intended user, and after more than 3 decades since our first innovative preparation, we can easily legitimize our brand. Those that have used this line for decades and even recent converts attest to greater hydration, less wrinkles, and sun damage, and when used appropriately, this line will create your healthiest best skin as it corrects and protects.

Additionally, I started 33 years ago and have not taken petrochemicals out in recent years because of the trend, I NEVER used them!  In fact, I have been the greatest champion for biodynamics and energetic raw materials since I founded Benedetta.  The fact is, I create by conscious design and purpose. No formula is made by outside labs or the plethora of DIY sites on the internet.  I feel the consumer is being persuaded by much of my language without the know-how. It really has come up for us in the last several years, with so many companies looking and talking like Benedetta.  My message is that although necessary to use all plants that are certified organic, it is in the formulation and understanding of the system of use with expert design, that your skin will truly respond and improve continuously.  There is more to formulation than clean ingredients. Benedetta delivers results and has stood the test of time to walk our talk.

Picture Courtesy: Benedetta

How do you and Benedetta plan on continuing to educate more consumers on the importance of holistic health, and using farm-sourced ingredients in products?

We started doing podcasts last year and have several on our site.  We also do weekly newsletters and always invite curiosity and questions. I myself have written some blogs on the health and wellness of the skin, both inside and out. Most recently I wrote an article on authenticity, a key subject around our hallowed halls at Benedetta headquarters and in our stores. It is an ongoing subject and will continually be expanded on.

We loved speaking to Julia and we hope you check out her holistic brand: https://benedetta.com/

 

 

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2 responses to “Julia Faller: Benedetta”

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